"Sales Management..."is an often understated subject in the business arena. The purpose and mission of this course is to expose you to the concepts and importance of sales management in business. Sales Management is an important part of the marketing function...think of it as the melding of marketing and management.

Welcome to Marketing 4346/5346, Sales Management. The next few weeks we will be examining at length the role and processes of Sales Management and it's place in the business world, as well as society.

In almost every facet of our lives, we are "selling" something. Whether it be products or ideas, by our very nature we are at times selling. Good salespeople can be the heartbeat of a successful firm. Throughout this course we will examine just why we care to study and understand the management of an outside salesforce.