Definition of Cyberdiscursivity

The creation, manipulation, and distribution of CMC challenge familiar rhetorical principles through more dynamic, emergent, and idiosyncratic discursive practices.  Anyone with access to a server can write anything under any name (or no name) and instantaneously distribute it to everyone who has Internet access.  Add to this the plasticity and unreliability of CMC (as seen in instant, unmonitored revision or mechanical failure at the remote source) and cyberdiscourse appears and/or becomes less authoritative than a print medium.  These factors (as well as their potentials) converge to produce a medium-centered epistemological state I call cyberdiscursivity.  The term "cyberdiscursivity" itself suggests, obviously, that CMC is "electronic," "Digital," or otherwise unrelated to print.  "Discursivity" offers a double meaning: that of "discourse" as in a method, approach, or type of communicative undertaking, and that of "discursive" meaning random (or, as argued here, dynamic, emergent, and idiosyncratic).  Like orality and literacy, cyberdiscursivity exhibits peculiar textual characteristics which force us to rethink how we produce rhetorical products and develop rhetorical practices (p. 2).